DISCOVER INDIA
The Emerging Hub for Herbal Supplements
The Indian herbal supplements market size was valued at USD 8.7 billion in 2022 and is expected to reach USD 24.7 billion by 2028, growing at a CAGR of 19.3%Ā
The ayurvedic supplements segment is the largest segment of the market, accounting for a share of over 70% in 2022 and is growing at a CAGR of 19.2%
The online sales of herbal supplements in India are expected to reach USD 1.5 billion by 2025. This represents a market share of over 20%.
Key Growth Drivers Fuelling Market ā
India’s growing awareness of chronic diseases, accessible information on nutrition, and government initiatives like the National Health Policy 2017 are driving interest in health and well-being.
With per capita income expected to reach USD 5,000 by 2025, Indians’ increased spending capacity is leading to more purchases of dietary supplements and wellness products.
The convenience and wide selection of online shopping, expected to reach USD 650 million in sales by 2025, are fueling the growth of the dietary supplements market in India.
The anticipated growth of the personalized nutrition market to USD 3.2 billion by 2027, driven by customization based on individual needs and preferences, is a significant growth driver in the diet & nutrition supplements industry.
NAVIGATING THE REGULATORY LANDSCAPE
Step-by-Step Registration Process
Obtain Essential Codes and Appoint a Representative
Foreign companies looking to register herbal supplements in India must first obtain an Importer Exporter Code (IEC) from the Directorate General of Foreign Trade (DGFT). Additionally, they need to appoint an authorized Indian representative to handle local procedures and compliance.
Ensure Compliance with Relevant Authorities
Depending on the nature of the herbal supplement, compliance with specific authorities is essential. If the supplement falls under Ayurvedic, Siddha, or Unani medicines, alignment with AYUSH guidelines is required. For products considered food items, product approval from the Food Safety and Standards Authority of India (FSSAI) is mandatory.
Prepare and Submit Documentation
The registration process requires the submission of various documents, including details about the product's composition, ingredients, manufacturing process, safety assessments, labeling information, and certifications from the country of origin.
Testing and Licensing
Herbal supplements must undergo lab testing to confirm that they meet Indian standards and regulations. After successful testing, companies must apply for an FSSAI License through the FoSCoS system, providing all the necessary information and documents. The License/Registration is granted after thorough scrutiny of the submitted materials.
Ensure Labeling Compliance and Post-Market Surveillance
The final step involves making sure that the product's labeling complies with Indian regulations, including any necessary local language details. Post-market surveillance and regular compliance reviews are also required to remain aligned with Indian regulations for the duration of the product's presence in the market.
Empowering your Success in the Indian Market ā
Taevas is at the forefront of this expansion, supporting businesses as they navigate and conquer new markets. Our comprehensive range of services for the life sciences include
Market access solutions
Unleash your business potential with seamless market entry and expansion solutions to captivate Indian market, and maximize business impact.Ā
Propel your brand to new heights with dynamic strategies and captivating digital journeys, outpacing your competition in India.Ā
Ignite your brand’s growth and multiply revenue with cohesive expertĀ sales and distribution strategiesĀ strategies across Indian market.
DECODING THE PATHWAYS
Launchpad to the Indian Pharmaceutical Market
Partnering with a Distributor
Collaborate with an Indian Authorized Representative
Establish Your Own Entity
Embarking on Success with Taevas
Taevas stands ready to serve as your custom-fit partner in India, catering to your unique business requirements.
As Your Market Entry Partner
- As your Indian Authorized Representative (IAR), we ensure your regulatory compliance
- We identify potential distributors for your products and facilitate initial connections
- You will lead the further development of these distributor relationships
As Your Commercial Partner
- Along with being your IAR, we also act as your centralized distributor in India
- We identify and appoint local distributors in different regions of India, creating a wide and efficient distribution network
- You can focus on your core business, while we handle the complexities of distribution
As Your Operational Partner
- Along with being your IAR, we also initiate the building of your local presence in India
- We put together a dedicated team who takes charge of sales partnerships and manages the nuances of business operations
- We āBuildā the infrastructure and set up processes; we āOperateā the business, and when you feel ready, we āTransferā the control to you